CNIGA Tribal Solar Presentation
California Gaming Tribes use Solar projects to create a positive public image.
Indian gaming is an important part of tribal America and has paved the way for many tribes to become self reliant. However, due to pending legislation and many state gaming compacts coming up for renewal, our Indian gaming industry may be at risk.
So how can California tribes combat looming legislation?
Much of what happens in Washington DC is a product of public perception. According to recent polls, the positive public perception of tribes and Indian gaming is increasing. This is very important to the longevity of this industry. Now, more than ever, it is essential that tribes work together to show California and the rest of the nation the positive impact Indian gaming has had on America. It is time for a unified, tribal alliance to show America and our great state how much tribes give back to this country.
Positive Press for Indian Gaming!
At the October 7, 2010 CNIGA bi-monthly meeting, Chairman Tucker and others discussed this idea. It was suggested that every tribe participate in putting positive ads in their local news papers to inform the public of the good that the tribes are doing. This is a great idea and well worth the marketing dollars involved. In addition to running news paper ads, other types of media could also be beneficial. So how do tribes attract positive press?
Give the Public What They Want and Get Free Press!
There are many opportunities for tribes to attract positive public attention. One of these opportunities is Solar and other Renewable Energy projects. Tribes were the first environmentalists, long before it was popular. Now the country is buzzing with environmental agendas, mandates and incentives. It is the perfect storm for tribal domination in the renewable energy revolution. Indian tribes control more than 55 million acres of land across the nation, and those lands are capable of producing an estimated 17 trillion kilowatt hours per year from solar, or more than four times the amount of electricity generated annually in the U.S. according to the U.S. Department of Energy’s Tribal Energy Program. You’ve heard it said, “Build it and they will come”. With renewable energy projects, that is reality. What a great way to get free, positive press. Build renewable energy projects on tribal land, offsetting the electricity usage of tribal casinos and other tribal businesses. The press will eat it up. Better yet, a renewable energy project has the ability to attract free press and be a source of ongoing marketing. It is critical that gaming tribes show Mr.. and Mrs. Public how they are giving back to the community and are an invaluable part of California.
CNIGA Member Tribes Working Together!
If CNIGA member tribes band together and begin implementing Solar and other Renewable Energy projects all at once, up and down the state, it will get the publics attention on a much larger scale than individual tribes on their own. Many tribes with one purpose make a very loud voice!
Jason Watson is a consultant with Titus & Associates where he consults with Indian tribes and facilitates economic development projects on tribal land. For more information, please contact Jason Watson @ (530) 873-0308 or visit www.thetribalconsultant.com.
economic development / Indian gaming / renewable energy / public relations / tribal energy / tribal energy program / tribal solar / tribal solar initiative / CNIGA / Indian gaming / gaming compact / economic sovereignty / Chairman Tucker / net-metering / investor tax credit / renewable energy credits / recs / employment tax credits / accelerated depreciation / tax exempt financing / clean renewable energy bonds / REAP grants / economic stimulus bonds / BIA loan guarantee
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Check out what others are saying about this post...[...] McCain called the founding father of Indian gaming – Reality its Genocide McCain co-authored the 1988 National Indian Gaming Regulatory Act McCain was two-time chairman of the Indian Affairs Committee Responsible for a handful of tribes to get 1/3 of America’s billion gambling profit McCain’s amendment enabled a few people to be recognized as tribes and open casinos McCain’s Indian Casinos profited a handful of tribes. Foxwoods casino is a newly recognized tribe with a few hundred members who have 1/128th Indian blood have the largest Indian Casino. Meanwhile the Navajo and Sioux full bloods are shown as the poorest counties in America. Their casinos have become money pits. They may soon get foreclosed losing their land which was used as collateral. Navajo & Sioux have the largest reservations and suffered the most from McCain’s bills & amendments. Navajo and Sioux land is rich in Uranium. McCain wants this land for his Nuclear power. McCain is senator of Arizona which is home to the Navajo. McCain Sponsored Navajo Removal & Genocide: S1003 S1973 McCain will finally get Indian Land to “dig drill and destroy” for Nuclear Power. Video Rating: 4 / 5 Also you can take a look at this related read: http://www.tribalworkerbenefits.com/2010/12/cniga-tribal-solar-presentation/ [...]